Only time will tell if the Spark can truly jump-start PWC sales, but I think it’s important to realize the craft isn’t a simple no-brainer — even for the purely introductory buyer. While that $4,999 starting price is enticing, when optioned to include the 90 hp engine, three-passenger hull extension, storage compartment and an aft step, the Spark climbs to $6,499. If you plan to frequently ride with multiple passengers, pull skiers and wakeboarders, live where the seas are sometimes angry, or just plain feel the need for speed, you owe it to yourself to consider the next step up in the food chain. Sea-Doo’s own 130 hp GTI 130 is a true, full-featured three-seater for $8,199; Yamaha’s 110 hp VX Sport runs $7,999. Either may make a better long-term investment for serious customers. But if you’re just looking for a way to get out on the water — or perhaps want to add a playful, self-propelled toy with old-school fun factor to your collection — the Spark has definitely got some heat.